Is it really wrong to want to stay with your current audience? Technically, there is nothing wrong with wanting to stay with your current audience. Especially if you do not have a problem with your current customer
It’s not enough to say that you are simply providing the service they are paying for.
Build a relationship with them and become a valuable resource to the other person.
When you make this effort, you not only give yourself the opportunity to understand them better but also try to be there for their changing needs in the present and in the future.
If your audience excites you every time you offer them services, then there’s absolutely nothing wrong with staying with them. But if for whatever reason, you feel otherwise, I think you better think more.
I have 3 tips for you that can help you decide or help you change the people you are currently working with. Remember, relationships in business can be very difficult. But with these simple changes, you can maintain a healthy relationship instead.
Look for any similarities
Do you have a customer who really likes you? Do you have the same demographic characteristics? Do you live in the same neighborhood? Are they married or do they have children? Look for some traits just like yours. Aside from that, you should also look for psychographic similarities. What kind of personality traits do they possess? Do they have the same characteristics as you or similar to some of your traits, you can compare with?
Write down everything there is in common about the client you are currently working with.
List all the traits you like and the ones you do not like at all. And stick to the customers that appeal to you the most. Remember that you are serving a purpose and fulfilling a work obligation
If you find a few things about a customer that you appreciate or admire, you can focus on your purpose. Also, focus on his or her strengths and likable qualities.
Start speaking to those characteristics
Whether you want to keep your customer or decide to end your service is still your decision. However, always try to put your personal feelings aside and focus on the job instead. Later, you’ll find that you’ll be able to engage in conversation with your client and you’ll both benefit from the change.
If you put in more effort, not only will your customer be happier, but so will your own success, because when your customers are doing well, so are you. The more you understand and get to know your customers, the better you can see the world from their perspective, which in turn helps you do your best work for them.
Be profitable and be blessed.
