1 way to write more engaging, compelling website copy
“Good morning and Welcome to Nef Nugget, where I give you 1 tip that will inspire you to act and motivate you to move and I am Nefateria Fonda, I’m a speaker, author and sales coach, for Christian Business Owners who are building their business and want a better strategy for turning leads into clients but your only problem is you don’t know how to market or even have a plan to market or sell your services and I believe that you deserve a business bank account that reflects all the long hours sleepless nights and countless sacrifices that you have made to make this dream a reality for yourself and together we create an overall strategy to help you talk about your services with potential clients confidently so you can experience business growth
On today’s episode we’re talking about one way to write more compelling engaging website happy so we when you talk about your services do you say things like it comes with a community of like minded people in the form of a Facebook group or you get this many coaching sessions we work together ever all of these many months well guess what I got a secret come closer: Nobody cares! Nobody cares about your Facebook group your homework your worksheet your however many sessions on how long you won’t want to work together the one thing that your potential clients really truly care about is can your service or product eliminate their pain. That’s what they want to know does it eliminate the pain that they are currently having with whatever they’re going through, can you eliminate that with your product or service. Emphasizing the benefits of your products and services doesn’t stop you from talking about the features but we just want you to simply prioritize what’s more important to your customers or potential customers. Also this improves your website copy by showing them exactly how your products and services are going to change their life for the better and help their wealth their strength whatever it is that your product or service ultimately does for your client.
So I want you to know the one way that you can write more compelling engaging website copy is emphasize the benefits of your products and services and not just highlight the features. If your struggling with emphasizing the benefits of your services. All you can think about is how many coaching sessions the Facebook group and all of that and you want a little assistance with that go ahead and schedule your no obligation consult at bit.ly/bookwithnef
You can catch me here next week on Nef Nugget where I give you 1 tip that will inspire you to act and motivate you to move. Remember, activate your faith, commit to a plan, and take action. Now I want you to go get it. Till next time, God bless. and I love you all. ”